ALEX NIEMANN

There's a new king of saying words.

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Raised from a young age to believe in a 50/50 likelihood of becoming a desk drone or an NFL quarterback, Alex Niemann never really knew how to play to his strengths. Then, one day, while learning to prepare a memo about the cover 3 zone, it happened.

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He wrote some words.

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A yawning rift opened in the clouds above, dazzling birds of paradise descended trilling the Old Spice whistle, and a friend of his whispered, "You should maybe seriously consider becoming a copywriter."

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Now, he is one. And words will never be the saeme.

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